1999 Working Paper Collection
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A Two-Stage Model of Innovation Adoption with Partial Observability: Model Development and Application
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20-1999 Christophe Van den Bulte and Gary L. Lilien |
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Anatomy of Organizational Crises
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28-1999 Peter Hwang and J. David Lichtenthal |
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Bridging the Marketing Theory-Practice Gap with Marketing Engineering
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19-1999 Gary Lilien, Arvind Rangaswamy, Gerritt H. van Bruggen, and Berend Wierenga |
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Deep Relationships: The Case of the Vanishing Salesperson
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10-1999 David T. Wilson |
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Determinants of User Innovation and the Sharing of Product Modifications
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14-1999 Pamela D. Morrison, John H. Roberts, and Eric von Hippel |
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Diffusion Models: Managerial Applications and Software
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7-1999 Gary Lilien, Arvind Rangaswamy and Christophe Van den Bulte |
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Driving and Enabling Factors for Purchasing Involvement in Product Development
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13-1999 Finn Wynstra, Björn Axelsson, Arjan van Weele |
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Examining Customer Value, Satisfaction, and Switching Costs in Multiple-Sourcing Purchase Decisions for Business Services
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6-1999 Annie H. Liu, Kenneth L. Bernhardt, and Mark P. Leach |
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Fostering Client-Agency Relationships: A Business Buying Behavior Perspective
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2-1999 J. David Lichtenthal and David Shani |
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How Informants Report About Interorganizational Relationships
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23-1999 Dr. Joan M. Phillips |
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Incumbent Assessment, Challenger Characteristics and Stealth-Entry
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3-1999 Bruce R. Klemz and Thomas S. Gruca (Replaced by 2-2004) |
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Industry Shakeouts: A Cross-Industry Application of Evolutionary Economics
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1-1999 Adam J. Fein |
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Informants in Organizational Marketing Research: How many, Who, and How to Aggregate Opinions?
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25-1999 Gerrit H. van Bruggen, Gary L. Lilien, and Manish Kacker |
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Integrating Models of Innovation Adoption: Social Network Thresholds, Utility Maximization, and Hazard Models
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27-1999 Christophe Van den Bulte and Gary L. Lilien |
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Interorganizational Cooperation in New Product Development: An Examination of Alliance Composition
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16-1999 Aric Rindfleicsh and Christine Moorman |
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Leveraging Customer Information for Competitive Advantage
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17-1999 Raji Srinivasan and Gary Lilien |
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Organizational Innovation Adoption: A Multi-Level Framework of Determinants and Opportunities for Future Research
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29-1999 Ruud T. Frambach and Niels Schillewaert |
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Organizational Trust and Interfirm Cooperation: An Examination of Horizontal Versus Vertical Alliances
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5-1999 Aric Rindfleisch |
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Product Innovativeness From the Firm's Perspective: Its Dimensions and Their Impact on Project Selection and Performance
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18-1999 Erwin Danneels, Elko J. Kleinschmidt, and Robert G. Cooper (Replaces 21-1998) |
